Why car prices are still so high and probably won't go down anytime soon: NPR

Why automotive costs are nonetheless so excessive and possibly will not go down anytime quickly: NPR


Model new Nissan automobiles sit on a gross sales lot in Richmond, California on July 9, 2021. Automotive costs have surged throughout the pandemic, and regardless of falling from their peak, they nonetheless stay increased than there just a few years previous.

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Model new Nissan automobiles sit on a gross sales lot in Richmond, California on July 9, 2021. Automotive costs have surged throughout the pandemic, and regardless of falling from their peak, they nonetheless stay increased than there just a few years previous.

Justin Sullivan/Getty Photos

It has been almost three years since automotive factories all over the world started closing because of the pandemic.

But between the pandemic, an acute scarcity of semiconductors and different provide chain hiccups, automobile manufacturing by no means actually acquired again to regular.

And the costs? Hoo boy.

Costs for brand new and used have stopped skyrocketing. In actual fact, each fell barely in February.

However the common value for a new-vehicle transaction remains to be $48,763, in keeping with Kelley Blue E book. Earlier than the pandemic, the common new automobile offered for $37,876.

At an auto present this yr, Noah and India Grabisch of Laurel, Maryland have been reviewing new SUVs, which they beloved. However an $86,000 price ticket for a Chevrolet Suburban?

GOOD …

“It seems to be good,” mentioned India Grabisch. “However no.”

The used automotive market does not convey a lot respite both. Retail costs for used automobiles now common $26,510.

And after falling final yr, intently watched wholesale costs, a key indicator of market path, are literally rising Once more.

Why are costs stubbornly excessive? Listed below are some causes.


A Chevrolet Suburban goes on sale at a dealership in Glendale, California on August 4, 2021. Costs for dearer vehicles have risen additional for the reason that pandemic.

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A Chevrolet Suburban goes on sale at a dealership in Glendale, California on August 4, 2021. Costs for dearer vehicles have risen additional for the reason that pandemic.

Mario Tama/Getty Photos

Provide chain points nonetheless reverberate

The semiconductor scarcity has improved quite a bit since 2021, nevertheless it hasn’t utterly gone away, and different provide chain points proceed to periodically disrupt manufacturing.

Due to these provide chain points, the worldwide auto trade produced tens of millions fewer automobiles than it in any other case would have.

The provision of recent automobiles is beginning to enhance, however these tens of millions of “lacking” automobiles have nonetheless disappeared. Decrease provide, increased costs: that is fundamental economics.

What vehicles are made? Not a budget ones

When automakers cannot make as many automobiles as they’d like, they prioritize their most worthwhile vehicles. The most cost effective get the boot.

Think about what occurred at Nissan, which continued to wrestle with provide chain challenges all through 2022. In response, it minimize manufacturing on one among its least costly vehicles, the Nissan Versa, by 78%. Nissan additionally minimize gross sales of two different funds fashions, the Sentra and the Kicks.

Bigger, barely dearer automobiles, just like the Altima and Pathfinder? Nissan boosted manufacturing of those.

It wasn’t due to an absence of low cost consumers, says Judy Wheeler, Nissan’s vp of regional gross sales and operations in the USA.

“Over the previous month, we have now seen a rise in searches for the Nissan Versa, Sentra and Kicks, indicating rising curiosity on this section amongst customers,” she advised NPR by way of e mail.

She mentioned Nissan intends to construct extra of those entry-level automobiles when the provision chain permits.

It isn’t simply Nissan. Total, automakers targeted on bigger, extra luxurious, and dearer automobiles. And those they make additionally have a tendency to return with additional options that drive the value up much more.

Fewer vehicles and better costs are very worthwhile

The evolution of the market has been exceptional and automotive producers are in no rush to again down.

Think about how large the change has been. Cox Automotive crunched the numbers and located that from December 2017 to December 2022, gross sales of inexpensive new vehicles underneath $25,000, by new automotive requirements, fell 78% and rose almost 13% of whole new automobile gross sales at slightly below 4%.

Gross sales of recent vehicles over $60,000, in the meantime, have soared. These automobiles, which price greater than the common American’s annual earnings, have gone from 8% of the automotive market to 25% of gross sales.

As a result of these $60,000 automobiles are considerably extra worthwhile than the $25,000 ones, this modification could be very, very profitable for automakers. And they’re notably targeted on large margins, slightly than large volumes, as they make investments closely in new electrical automobiles (EVs).

“The pricing atmosphere we’re in proper now has been excellent, very sturdy,” Common Motors chief monetary officer Paul Jacobson advised buyers on an earnings name final yr. “And…managing the enterprise for money circulate is important to assist fund our journey in electrical automobile transformation.”


How lengthy can costs stay so excessive? The Ram TRX, proven on the Chicago Auto Present in February, begins at $86,450.

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How lengthy can costs stay so excessive? The Ram TRX, proven on the Chicago Auto Present in February, begins at $86,450.

Scott Olson/Getty Photos

Yesterday’s new vehicles are as we speak’s used vehicles…

Three years in the past, when manufacturing traces began to decelerate, it instantly affected the brand new and used automotive markets. Fewer new vehicles drove up new costs. This, in flip, drove many consumers to the used automotive market. And increasingly consumers on the second-hand market have additionally pushed up costs.

However the brand new automotive woes have additionally had a delayed impact on the used automotive market as a result of new vehicles, in fact, turn into used vehicles after some time.

So all these high-end vehicles that have been manufactured in 2021 at the moment are sure very stunning two-year-old vehicles, which implies that even on the used market, the excessive finish of the market is booming.

In the meantime, as a result of automakers minimize manufacturing of low cost, no-frills sedans, individuals in search of cheaper vehicles final mannequin used vehicles are out of luck.

“We’re firmly within the grip of a particularly tight used automobile market, and that could be a direct operate of what has occurred over the previous three years,” says Jonathan Smoke, chief economist at Cox Automotive.

Lonnie Smith, president of the nonprofit On the Street Lending, works to assist working households get inexpensive loans for first rate used vehicles, ideally ones which are nonetheless underneath guarantee.

“Usually, we’re in search of automobiles which are two to 4 years previous, lower than 60,000 miles, a modest sort of car,” he says.

These have turn into so laborious to return by currently that On the Street acquired a license to be a automotive seller so they may purchase automobiles at public sale the few vehicles that match the invoice on seller heaps have been instantly bought.

And the common mortgage for these vehicles, which was $13,000 ten years in the past, has now risen to $24,000.

As a result of, nicely, that is simply the value of a modest used automotive in America lately.


The Hyundai Ioniq 5 electrical automobile, proven in a conference middle on the 2022 New York Worldwide Auto Present, begins at round $40,000. Automakers are scrambling to convey down the value of electrical automobiles, which at present averages $58,385. However within the meantime, they do not produce as many low cost gasoline vehicles as they used to.

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The Hyundai Ioniq 5 electrical automobile, proven in a conference middle on the 2022 New York Worldwide Auto Present, begins at round $40,000. Automakers are scrambling to convey down the value of electrical automobiles, which at present averages $58,385. However within the meantime, they do not produce as many low cost gasoline vehicles as they used to.

Timothy A. Clary/AFP by way of Getty Photos

However there may be hope: EV costs might drop

Because the chip scarcity eases, automakers say they need to make extra automobiles for individuals who cannot afford high-end full-size SUVs. However do not count on a tsunami of $15,000 vehicles.

“We’re probably not anticipating to see, you already know, this resurgence of low cost gas-powered automobiles,” says Ed Kim, chief analyst at AutoPacific. “Actually, the trade is working laborious to convey extra inexpensive plug-in automobiles to market.

In actual fact, spurred by Tesla’s aggressive value cuts, EV costs are drop. In response to the most recent Kelley Blue E book information, they have been down 7.5% yr over yr, and that is earlier than federal tax credit (together with for used automobiles).

However there are daunting challenges, notably round charging infrastructure earlier than many automotive consumers purchase an EV. And the costs nonetheless have a protracted technique to go earlier than they’re really inexpensive. Traders have been disillusioned lately when Tesla, which has lengthy promised a less expensive automobile, did not reveal one.

Cheaper automobiles are subsequently on the best way. However lots of them can be powered by batteries, and they’re going to take a very long time to get right here.

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